Guides ยท Business
Partner Marketing Basics
Run simple partner marketing
This guide explains launching partner marketing: select aligned partners, define co-branded offers, split promotion channels, and measure leads and revenue from the partnership.
- partner marketing
- co-marketing
- leads
- campaigns
- partnerships
Choose partners
Align on audience and complementary offerings; check brand fit.
Define the offer
Create a co-branded webinar, bundle, or discount with clear terms.
Promote together
Plan channels (email, social, ads) and shared content assets.
Measure results
Track leads, conversions, and revenue; review with partners and adjust.
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