Guides ยท Technology

App Store Listing Optimization

Improve app store performance

App store optimization requires concise titles/subtitles, relevant keywords, clear screenshots/videos showing value, localized copy, social proof, and A/B testing creatives to lift conversion.

Clarify Value

Strong title/subtitle and first screenshot showing the core benefit.

Use Keywords

Research relevant terms; localize listings; avoid stuffing.

Test Creatives

A/B test icons/screens; use ratings/reviews as proof.

Keep Exploring

Related Terms

One useful idea at a time

Get new explainers in your inbox

Occasional clear explanations. No daily noise.