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Phishing Simulation Program Basics

Train users to spot phish

Effective phishing simulations use varied, realistic emails, measure clicks/reporting, give immediate coaching on mistakes, avoid shaming, and feed insights into training and controls.

Design Campaigns

Vary difficulty; avoid punitive tricks; align to real threats.

Measure

Track clicks, credential submits, and report rates.

Coach

Provide immediate tips on failure; reinforce reporting behaviors.

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